SWISS invests in long-term partnerships through which it embodies and expresses its values of 'personal service', 'quality in every detail', and 'typical Swiss hospitality'. In doing so, SWISS focuses on continuity in order to ensure that its customers, partners and employees can benefit from this commitment.

SWISS focuses its sponsoring activities on internationally renowned cultural and sporting events organised by the association Top Events of Switzerland . The high degree of quality of these events and their attractive hospitality platforms support SWISS’s values in an ideal way. SWISS also works closely with selected Swiss image partners and institutions that enjoy international renown.

Sports

Roger Federer  SWISS is proud to be the official preferred commercial airline of world top ranked tennis star Roger Federer. Roger Federer and his support team can rely on SWISS to fly them to tournaments all over the world. "For me, SWISS is a piece of home wherever I go," Roger says, describing his appreciation of the airline's products and services. The multi-year partnership between Roger Federer and SWISS started back in 2004. SWISS supports Roger Federer in his quest for further tennis glory and wishes him all the very best.
Weltklasse   For many decades Weltklasse Zurich has been regarded as the world's most prestigious track-and-field athletics meeting. Famous the world over, Switzerland's biggest and most important one-day sports event has seen many great track-and-field moments, with many nail-biting finishes and records broken. Weltklasse Zurich is a member of the IAAF Golden League, the biggest and best one-day event class. SWISS is delighted to be able to offer top athletes and the Weltklasse Zurich its outstanding Swiss hospitality on board its aircraft in its role as Official Carrier.
Omega European Masters Crans-Montana The Omega European Masters is one of the oldest and most prestigious golf tournaments in the PGA European Tour. This world-class event is staged in the breathtaking setting of Crans-Montana and attracts the world's golfing elite every year. Playing golf at an altitude of 1500 metres gives you a real breath of fresh air - both literally and metaphorically - in one of the most beautiful golf venues in the world. SWISS is delighted to be supporting this famous golf tournament as a partner and Official Carrier. SWISS's commitment to golf is further illustrated by our SWISS Golf Travellers Club, a tailor-made range of products offering a great many benefits for the travelling golfer. For more information, please seewww.swiss.com/golf

Culture and entertainment

Montreux Jazz Festival  The Montreux Jazz Festival is one of the world's best known music festivals and one of the biggest events in the Swiss cultural calendar. Every July the festival on the banks of Lake Geneva attracts and thrills thousands upon thousands of visitors. Having started out as a pure jazz festival, Montreux started to include other musical genres in the 1970s and now welcomes artists representing a huge range of musical styles and colours. Initiator and current organiser-in-chief Claude Nobs has succeeded in bringing an incredible diversity of musicians to Montreux for the Festival - long-established artists and newcomers alike. The list of artists who have already played at Montreux reads like a "Who's Who" of the music scene. Today the Festival runs for two weeks and attracts more than 200,000 visitors to Montreux. SWISS is delighted to be a long-term partner to the Festival and to offer its services to world-famous musicians in its role as Official Carrier.
Film Festival Locarno  Since it first began in 1946, the Locarno International Film Festival has occupied a unique position amongst the world's major film festivals. Some 190,000 cinema fans, more than 1,100 journalists and 3,700 film professionals converge on this small town in the Italian part of Switzerland every year. Located in the heart of Europe, Locarno is transformed into the auteur film capital of the world for eleven days each year. The aim of the festival is to discover new trends and new film-makers. Ever since its inception, the Locarno International Film Festival has remained true to its original pioneering spirit. Locarno provides a convivial and informal atmosphere and is a joy-filled festival where visitors, professionals and creative talents meet to experience the youth and vitality of contemporary cinema. SWISS is delighted to be a long-term partner to the Film Festival and to offer its services for the world-famous event in its role as Official Carrier.
Lucerne Festival  Founded in 1938 by the conductor Arturo Toscanini, the Lucerne Festival has become one of the world's leading classical music festivals. The elite of the world's top orchestras, conductors and soloists meet in Lucerne every year. Its repertoire ranges from Baroque to Contemporary, which has always been a particular focus of the Lucerne Festival. The spectacular Jean Nouvel Concert Hall forms a stunning contrast to the its medieval backdrop and captivates audiences three times a year, during the Lucerne Festival at Easter, the Lucerne Festival in Summer and the Lucerne Festival at the Piano. SWISS is delighted to be partnering the three festivals and supporting these events with flights in its role as Official Carrier.
Zurich Opera House  The Zurich Opera House is one of Europe's leading opera and ballet stages and enjoys international renown in both these fields. The Opera House not only showcases classical opera repertoire but is also very much committed to contemporary music, thus catering for an extremely wide range of musical tastes. Along with the world's finest voices, it regularly features world famous directors and conductors, making it a venue of truly international status. SWISS is delighted to support the Zurich Opera House as a multi-year sponsor.
Swiss Band  The Swiss Band has been thrilling audiences with its countless concerts at home and abroad and its radio and television appearances for many years. The band's speciality is easy listening, covering a wide range of musical styles. Its repertoire includes Glenn Miller and Frank Sinatra numbers, rock and pop songs, famous tunes from films and musicals, stirring marches and rarely-heard polkas, as well as the latest chart hits. SWISS is delighted to support the Swiss Band, enabling its audiences to enjoy some unforgettable concert experiences. * The Swiss Band was formed by Swissair employees back in 1958 under the name "Swissair Musik". After the closure of Swissair, SWISS decided to take over this commitment, thus enabling the band to enjoy continued success in the future. In June 2002 Swissair Musik changed its name to Swiss Band - Concert Band of Swiss International Air Lines, or the Swiss Band for short.

 art

Art Basel / Art Basel Miami Beach Art Basel is generally regarded as the art world's most prestigious annual gathering, and is without doubt the world's biggest and most important modern and contemporary art fair. Art Basel and Art Basel Miami Beach's reputation is founded on the outstanding quality and unparalleled diversity of the works and the fact that they draw visitors from all over the world. SWISS is honoured to be partnering the two events in Switzerland and Miami Beach and providing flights as the Official Carrier.

Social causes

SOS Children's Village All the SOS Children's Villages associations are members of the umbrella organisation SOS Kinderdorf International, which is based in Innsbruck. SOS Children's Villages can now be found in 131 countries across five continents.  About 50,000 children and young people live in 440 SOS Children's Villages around the world. The children of today will shape the world of tomorrow. This was the principle on which the founder of SOS Kinderdorf, Hermann Gmeiner, based his life's work - and which we have adopted as our vision. SWISS gives passengers on its flights donation envelopes in which they can deposit small change in any currency. The proceeds go to the international aid organisation SOS Children's Villages. In 2008 SWISS passengers gave more than CHF 159,000 on board our airlines and in our airports. We donated this to finance a family house in the new SOS Children's Village in Thailand. SOS Kinderdorf and SWISS would like to thank all passengers for their generous donations.