Values in practice   

At SWISS, our main focus is on our customers – as we provide them with dedicated, enthusiastic service.  We take pleasure in fulfilling our customers’ expectations regularly and always try to exceed them  We strive to provide our customers with appropriate, individual quality, always observing the finer details.

For us, change is reality

  • We view permanent business-related changes as an opportunity
  • We act with foresight and speed
  • We question existing processes and learn from both our successes and our mistakes
Harry Hohmeister, Chief Executive Officer
"We carry out “normal activities” with maximum precision, but are not satisfied with the results.  No, we are driven by a continual impulse to improve and do not slacken the reins until we have met our targets and successfully concluded the necessary implementation processes"

Harry Hohmeister
Chief Executive Officer


Reto Schmid, Managing Director, Head of Human Resources & General Counsel
"SWISS needs employees who strive continually to make SWISS an even better company. We work in a rapidly changing environment, and would like our employees to view this as an opportunity to be used instead of as a threat. We are also looking for curious employees who enjoy discovering and learning from new things throughout their professional careers.”"

Reto Schmid
Head of Human Resources & General Counsel

SWISS is international

  • We promote cultural diversity
  • We use our employees’ individuality as a strength
  • We draw strength and energy from the diversity of our experiences and learn from them 

"We wish to position SWISS as a leading European airline. To achieve this, we require the right employees, a colourful mix of personalities – a multi-faceted team with the necessary qualifications and a broad spectrum of experience. Furthermore, we aim to promote a culture of healthy curiosity, openness and willingness to learn.
At SWISS, we therefore value creative lateral thinkers who approach problems with a healthy dose of curiosity. Our corporate culture is also characterised by personal initiative and continuous efforts to optimise processes.” 
Harry Hohmeister, Chief Executive Officer

Our working relationships with one another are characterised by mutual respect

  • We treat one another fairly
  • We listen to one another and take each other seriously
  • We hold a critical and constructive dialogue

"We are authentic, principled, transparent and credible in everything we do. Our behaviour towards one another is based on trust and respect, and we are aware that we can achieve more together than as individuals.  These values, and the pleasure and enjoyment we find in our work, influence our teamwork and guide us during our dealings with business partners and customers." 
Harry Hohmeister, Chief Executive Officer

Our working relationships are based on trust

  • We operate via an open-door culture which leaves hierarchies behind
  • We assign responsibility and expect a high degree of independence
  • We rely on one another

At SWISS, credibility is the responsibility of each individual

  • We do what we say, and say what we think
  • We communicate openly, honestly and promptly
  • We live out our values and principles in a responsible manner