SWISS reaches agreement with travel agencies

12. January 2004

SWISS and the Swiss Federation of Travel Agencies (SRV) have reached an agreement on the difference between fares booked through the airline‘s website and those booked through the federation’s travel agencies. The dispute arose when SWISS introduced a new booking system this past August to coincide with the launch of its Swiss in Europe product. Under the agreement, SWISS grants the same conditions to travel agencies as it does to its website customers. In return, SWISS secures its status as “preferred partner”, which ensures the greatest degree of support possible from SRV members. With this agreement, SWISS has established a new basis of trust with the country’s travel agencies, its most important distribution partners.

Following intensive negotiations, SWISS management, led by CEO André Dosé, and the SRV executive board reached agreement on the issue of the difference in fares for SWISS’s European flights. The dispute over website and travel agency fares dated back to August 2003. As of February 1, 2004, SWISS will harmonise its website and travel agency fares. The only exception will continue to be the two lowest booking classes, with which SWISS has successfully countered strong competition from low-cost carriers in recent months. This ensures that SWISS will remain competitive in this fiercely contested market.

In reaching this agreement, SWISS meets a demand from the SRV. In return, a package of measures has been agreed that will enable SRV to strengthen the position of SWISS in Switzerland. The objective of these measures is to expand SWISS’s dominant position in its home market.

With the agreement SWISS and the SRV have established a new basis of trust upon which to tackle the challenges of the future together.